Brand _TFI Studio

Location _Cannes Palais des Festivals 

Year _2018

Experts _Claerstyle _Exhibit 

Surface area _100m2

A laid-back stand for MIPTV and MIPCOM

TF1 STUDIO is of course present at the Cannes MIPCOM and MIPTV trade fairs and has called upon our services for many years.

In order to present new programmes and promote its savoir-faire, TF1 needs a stand to match its image, open and familial, in order to receive a maximum number of members of the public and encourage an exchange.

Large image

Expectations

In 2018, TF1 wanted to finish with the traditional stand and opt for a more novel environment, while keeping control over its budget.

Another major challenge: reusing the stand in several trade fairs in order to keep a strong main thrust in the retranscription of the channel's universe.

In order to respond to these problems, we have designed, planned, developed and decorated the stand in the spirit of a modern, apartment interior with the integration of furniture for domestic use rather than like a conventional professional stand.

 

Credits

Expertises

_Stand design 

_Project design and construction supervisors

_70M2 stand and 30M2 patio

_Floor in loose-laid slabs polished concrete aspect

_Partitioning in reusable aluminium frames with wood and white finished PVC sheathed insertions 

_Made-to-measure completely wood-crafted furniture in melamine décor

_Furniture rental

_Printing of visual mediums

_Installation, deinstallation and storage

Series stand

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